About Great Dane in West Depford, NJ
Great Dane is a trailblazer in the goods mobility sector, seamlessly connecting individuals, equipment, and data within a forward-thinking ecosystem. With over 120 years of industry expertise, Great Dane has been instrumental in equipping fleets with the tools required to excel in today’s interconnected world.
Established in 1900, Great Dane has solidified its position as a leader in transportation solutions, consistently delivering innovative products and exceptional services to drive success for both customers and employees alike. The West Deptford location in New Jersey proudly serves the southern section of the state and enjoys close proximity to Delaware.
At Great Dane’s West Deptford facility, a dedicated team of makers and problem solvers works diligently to engineer durable trailers and truck bodies while fostering enduring relationships with clients. Join Great Dane on the journey to success and experience the unparalleled expertise and commitment that has defined the company for generations.
With that legacy comes a dedication to the hard-working individuals who make Great Dane what it is today. Located across nine manufacturing plants and 20 sales branches, our jobs are waiting to be filled by driven, challenge-focused & enthusiastic people.
Project Overview – National Branding and Great Dane, West Deptford, NJ:
National Branding was tasked with enhancing the visibility and branding of Great Dane’s West Deptford, NJ location through a full signage project. The scope of the project included updating tenant panel faces to an oval shape, rebranding the existing Great Dane logo to reflect the company’s new identity, and refreshing the pylon sign to create a cohesive and modern look.
The project involved strategic planning and detailed execution to ensure that the signage accurately represented Great Dane’s brand while maximizing visibility from key thoroughfares such as Crown Point Road and Grove Street. Additionally, considerations were made to optimize accessibility from Route 295, a major highway traversing New Jersey.
Results:
Thanks to the efforts of National Branding, the Great Dane location in West Deptford, NJ now features a refreshed and modernized signage system that effectively captures the attention of passersby. By transitioning to oval-shaped tenant panel faces and updating the logo to align with the company’s new branding, the signage now exudes professionalism and brand consistency.
The revitalized pylon sign, complete with freshly painted cabinets and posts, stands as a beacon for customers and visitors alike. Its enhanced visibility from Crown Point Road and Grove Street, coupled with easy access from Route 295, ensures that Great Dane’s presence is prominently felt in the local community and beyond.
Overall, the project’s successful completion has not only elevated Great Dane’s brand image but has also contributed to increased awareness and foot traffic to the West Deptford location. National Branding’s commitment to excellence and attention to detail have resulted in a signage solution that meets and exceeds the client’s expectations.
