A Trusted National Branding Partnership
National Branding has proudly partnered with DaVita Kidney Care since 2017. This DaVita and National Branding partnership has resulted in more than 1,700 sign projects across the country. The success of the DaVita and National Branding collaboration ensures that every sign reflects the same trusted look and message across all 2,600+ U.S. locations.
Delivering Consistency Across the Nation
Franchise systems and large healthcare brands depend on brand consistency. DaVita needed a partner capable of managing complex rebrands and new build-outs. Our project managers step in to track every project through BrandBoss, even though DaVita does not use the software directly. This technology allows us to monitor permits, production, shipping, and installation with complete accuracy.
Proven Results in Multiple States
Our work with DaVita highlights both range and precision. These examples show the scope of our efforts:
-
Rockford, IL: Monument cabinet mounted to existing brick base.
-
Mt. Rainer, MD: Illuminated box, new faces, door vinyl, and lobby signs.
-
Collierville, TN: White channel letters with bronze returns.
-
Tomball, TX: Illuminated tramless channel letters.
-
Branford, CT: Channel letters and indoor signage.
Each project met tight timelines while maintaining the same brand standard.
The Role of Project Managers
Project managers drive the success of DaVita’s sign program. They confirm permits are pulled, signs are built correctly, and timelines stay on track. Their work ensures patients always see familiar branding when they arrive. National Branding consistently delivers by working hard, solving issues quickly, and ensuring every project is completed the right way.
Support from Leadership
Strong partnerships grow from leadership alignment. Torey Rouillon, Director of Project Management at National Branding, explains, “DaVita trusts us with large-scale rollouts because we remove barriers. We provide clear communication, dependable execution, and full accountability.”
Bob Chapa, CEO and Founder of National Branding, adds, “Our 88,000 square foot Michigan facility gives us the strength to serve clients like DaVita. We pair in-house fabrication with a nationwide installer network to ensure every location receives expert care.”
Why DaVita Chooses National Branding
Large companies and franchise systems choose National Branding because we solve complex challenges. DaVita requires signs that project trust, clarity, and care. Patients expect the same experience in Texas, Illinois, or Maryland. Our ability to deliver consistent branding across hundreds of locations keeps their facilities recognizable and welcoming.
About DaVita
DaVita Kidney Care is a leading provider of dialysis services for patients with chronic kidney disease. With more than 2,600 locations across the United States, DaVita serves hundreds of thousands of patients every year. Learn more at davita.com.