About CrossCountry Mortgage in Vacaville, CA
CrossCountry Mortgage in Vacaville, CA is committed to delivering unmatched customer service, guiding homeowners through their financing journeys with expertise, cutting-edge technology, and a dedication to transparency. Recognizing the significance of securing a mortgage, they strive to streamline the process, making it smooth, efficient, and stress-free for their clients.
The team at CrossCountry Mortgage boasts a group of licensed loan officers with decades of combined industry experience. Their collective expertise and integrity drive every transaction, working collaboratively to expedite loan processes while prioritizing clients’ homeownership goals and ensuring clear communication at each stage.
As a part of CrossCountry Mortgage, the nation’s third-largest retail mortgage lender, the Vacaville, CA office benefits from a vast network of over 7,000 professionals across nearly 800 branches nationwide. Under the leadership of Branch Manager Duke Crawford, the office upholds the company’s reputation for remarkable growth and an outstanding corporate culture.
With a diverse portfolio featuring over 120 mortgage, refinance, and home equity programs, CrossCountry Mortgage – Vacaville, CA offers tailored solutions to meet each client’s unique needs. Whether clients are first-time homebuyers or seeking to refinance, CrossCountry Mortgage – Vacaville, CA is dedicated to helping them achieve their homeownership dreams.
Project Overview – National Branding and CrossCountry Mortgage, Vacaville, CA:
National Branding partnered with CrossCountry Mortgage to elevate their brand visibility at their new Vacaville, California location. This project presented a unique opportunity due to the building’s height and strategic placement.
Challenges:
- High Visibility Location: Situated near Interstate 80 and Elmira Rd. with over 200,000 vehicles passing daily, maximizing brand exposure was crucial.
- Building Height: The two-story building required channel letters exceeding 18 feet in length for optimal visibility from traffic.
- Dual Signage: Two sets of illuminated channel letters were needed to effectively showcase the brand from both sides of the building.
Solutions:
- Oversized, Illuminated Channel Letters: National Branding designed and fabricated custom channel letters exceeding 18 feet to guarantee maximum brand recognition from passing vehicles.
- Strategic Placement: The channel letters were strategically positioned on top of the building for optimal visibility from both directions on the major roadways.
- Dual Signage: Two sets of illuminated channel letters were installed to ensure brand recognition from all angles.
Results: Increased Brand Awareness and Visibility
National Branding’s strategic signage solution for CrossCountry Mortgage’s Vacaville branch has yielded significant results:
- Enhanced Brand Visibility: The oversized, illuminated channel letters ensure CrossCountry Mortgage’s brand stands out from the surrounding landscape, attracting the attention of the over 200,000 daily commuters.
- Increased Brand Recognition: The prominent signage placement on a high-traffic thoroughfare significantly increases brand awareness and recognition for CrossCountry Mortgage in the Vacaville area.
- Improved Customer Acquisition: The eye-catching signage effectively directs potential customers to CrossCountry Mortgage’s new location, potentially leading to increased business opportunities.
This project exemplifies National Branding’s ability to overcome unique challenges and deliver impactful signage solutions that enhance brand visibility and drive business growth.